Oorah expands international operations with $16.5M Israel property purchase
Oorah purchased a $16.5 million building in Israel for international expansion.
Event / Politics
A California court ruled that Kars4Kids violated false advertising laws by failing to disclose its affiliation with Oorah, an Orthodox Jewish outreach organization. The charity faces legal challenges in multiple states over disclosure practices and advertising spending.
2026-08-16 to 2026-11-13 · UTC publication dates
Coverage begins 7 Jun, 02:06 UTC
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According to an investigation by the Asbury Park Press, Kars4Kids spent $41.5 million on advertising in 2024, which exceeded the amount it distributed to Oorah that year. The investigation also found that Kars4Kids has faced scrutiny in multiple states over disclosure practices.
Bruce Puterbaugh, a California resident, filed a lawsuit against Kars4Kids after donating a 2001 Volvo XC to the charity in 2021. Puterbaugh believed the donation would benefit needy children in California, but was unaware that Kars4Kids directs funds to Oorah, an Orthodox Jewish outreach organization based in New Jersey that uses the money for programs including youth trips to Israel.
In 2009, Oregon and Pennsylvania took Kars4Kids to court over misleading advertising in the jingle, resulting in a $130,000 fine and a requirement for the charity to disclose its religious affiliations in all advertisements.
In May 2026, Orange County Superior Court Judge Gassia Apkarian ruled that Kars4Kids' advertising violated California's false advertising and unfair competition laws because it failed to adequately disclose the organization's religious affiliation and where donated funds ultimately go. The judge ordered the ads removed in their current form and awarded plaintiff Bruce Puterbaugh $250 in restitution.
On June 4, 2026, a California appeals court ruled that Kars4Kids can continue airing its advertisements in the state while appealing a lower court decision that found the commercials deceptive. The appeals court ruling temporarily paused a judge's order that would have prohibited the vehicle donation charity from running the ads in their current form.
Oorah, the Orthodox Jewish outreach organization that receives vehicle donation funds from Kars4Kids, previously used donations to purchase a $16.5 million building in Israel and to fund a matchmaking program for Jewish young adults.
Oorah purchased a $16.5 million building in Israel for international expansion.
Kars4Kids spent $41.5M on ads in 2024 despite prior misleading advertising fines.
California court rules Kars4Kids ads violate false advertising law, but allows ads to continue during appeal.