Chery's global track record positions Chinese automaker for European success
Chery's 18 million global sales and top quality ranking strengthen its European expansion credentials.
Event / Economy
Chery European Market Expansion
Chinese automotive manufacturer Chery announces direct brand launch in France with fully electrified vehicle lineup, establishing initial dealer network ahead of broader European expansion.
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2026-08-21 to 2026-11-10 · UTC publication dates
Coverage begins 21 Aug, 13:22 UTC
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What happened
Chery Tiggo 4 Hybrid priced at 23,300 euros in UK market
The Chery Tiggo 4 Hybrid is priced at 23,300 euros in England. The Tiggo 7 plug-in hybrid is priced at 29,119 euros, while the Tiggo 8 plug-in hybrid is priced at 39,097 euros, making it the most-sold 7-seater SUV in England upon launch.
Chery ranks first among Chinese automakers on J.D. Power quality metrics
Chery holds the top position among Chinese automobile brands on several key J.D. Power certified indicators, including new vehicle quality, customer satisfaction, and after-sales service.
Chery offers 7-year/150,000 km warranty in France
Chery provides a manufacturer warranty of 7 years or 150,000 kilometers on its entire French market lineup. Electric vehicle components, including the drive unit and battery, receive an extended warranty of 8 years or 160,000 kilometers, with maintenance of at least 75% of the battery's original capacity.
Chery has sold over 4.5 million vehicles worldwide as of March 2026
Chinese automaker Chery, founded in 1997, reached a major milestone by commercializing more than 4.5 million vehicles globally as of March 2026. The company has built a community of several million drivers worldwide, with success driven by its Tiggo SUV lineup.
Chery launches brand in France with 100% electrified vehicle lineup
Chery is launching its brand in France with a fully electrified lineup including Tiggo 4 Hybrid, Tiggo 7 Hybrid and Plug-in Hybrid, and Tiggo 8 Plug-in Hybrid models. The launch is scheduled for September 1, 2026, with an initial network of over 50 dedicated dealers expanding to 90 by year-end.
Chery Group has sold over 18 million vehicles globally, with 5.8 million outside China
The Chery Group, which began international expansion in 2003, has become China's largest automotive exporter. Over nearly 30 years, the group has sold more than 18 million vehicles total, with 5.8 million sold across more than 120 markets outside China. On average, a Chery vehicle is sold every 23 seconds worldwide.
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Chery enters European markets with electrified vehicles and competitive pricing
Chery enters France and UK with electrified vehicles, warranty coverage, and competitive pricing.